Our Members Shine Brighter


If you represent a Colorado venue, location and/or service that is looking to book more group business, you’re in the right place! Check out our member benefits flyers below and submit an application for membership.

Destination Colorado is a nonprofit organization focused on driving group business to Colorado. It is a collaborative and highly engaged group that works together to book meetings and events within our membership. Our members come together as a unified front in many different ways and at shows like IMEX, our Annual Meetings Showcase, Road Shows and networking events.

Collectively, we have around 120 members who represent meeting venues, hotels, convention centers and meeting services (transportation companies, DMC’s, A/V companies, event services/entertainment, etc).

Member Benefits


“For over 15 years, I have enjoyed being an active member of Destination Colorado.  As a collaborative sales & marketing organization, Destination Colorado successfully generates demand and awareness of our state with the goal of driving meetings here.  Our member culture is built on cooperation and camaraderie.  Destination Colorado’s in-market and feeder-market catalyst events are upbeat and on-brand.  The destinationcolorado.com website is robust, comprehensive and we receive many RFPs from this portal.  I have met numerous new planners through this organization and have closed new groups for our resorts as a result of our involvement.”  Ellen Collins, CMP and Global Sales Meetings Matchmaker – Vail Resorts Meetings & Events

“My membership to Destination Colorado has been one of the best investments our organization has made.  The cost is economical and the benefits are huge.  What I love about Destination Colorado is that it provides the big picture of what is happening in Colorado with conferences and events.  By being involved, we have been afforded opportunities we may not have had.  It allows us to have a presence in large shows such as IMEX which otherwise we would not have been able to participate in.  When we come together as a state and present as a state, it can only be good for everyone.”  Kathy Reak, Senior Director of Convention Sales at Colorado Springs CVB.

“Membership with Destination Colorado positively increases our exposure to and elevates our reputation with the meeting planning community as a whole.  It also lends itself to positive collaboration with other Colorado partners and DMO’s.”  Tim Litherland, CMP and
Director of Sports and Specialty Markets at Visit Denver

“I have been a member of Destination Colorado for over 10 years, and feel it’s one of the most valuable memberships and organizations I belong to.  Our exposure and marketing efforts are so much greater through this organization than my budget allows me on an independent level.  The friends and colleagues I have had the pleasure of working with have been very instrumental in my career development, as well as success for my destinations.  We all have one very common bond, we LOVE COLORADO!”  Donna Horii, Business Development Manager, CHLA and former Board Member

“I found the right website with a quick Google search and I was contacted promptly.  Once I communicated my needs and my timelines I received about six responses from people at various properties. All of the people I talked with were knowledgeable, courteous and prompt.” Ned DeWitt, VP of Sales at Borrego Solar Systems, Inc.

“As a smaller CVB, we absolutely depend on the leads that we receive from the many tradeshows that Destination Colorado attends! We are able to attend the Front Range Tradeshow, which we consider to be the best meetings oriented show that we go to all year with the most qualified buyers.” Barbara J. Bowman, Bowman and Associates, LLC